Krista’s Story
After working as an Environmental Scientist for 18 years, Krista decided to completely change her life. She started studying copywriting and then quit her environmental career to become a full-time freelancer in 2003.
Krista specializes in creating direct mail and email promotions, and has written copy for everything from self-development and health products to environmental and business and opportunity programs and services.
Krista’s client list includes Nightingale-Conant Corporation, American Writers & Artists Inc., Early to Rise, Y2 Marketing, Heart Math Institute, and VitalMax Vitamins, among others.
In 2003, she won American Writers & Artists’ $10,000 Challenge for a direct mail campaign she wrote. She was also featured in the August 2005 issue of Monthly Copywriting Genius for a sales package she created for Nightingale-Conant.